Think about where your last first date happened. Maybe it was a coffee shop, a bookstore, or a park bench. Or maybe it started on an app. Today, meeting online feels normal—sometimes unavoidable. But here’s the question: why do we rely so much on apps in the first place?

The answer has a lot to do with planning.

When Public Spaces Vanish, Apps Fill the Gap

Dating apps exploded not just because of technology, but because public life has been thinned out. Zoning codes separated homes from shops, cafés, and plazas. Streets gave way to highways. Third places—those in-between spaces where people naturally cross paths—got paved over, regulated out, or starved of investment.

So we swipe. We scroll. We treat connection like a transaction because we’ve built cities where casual encounters are rare.

When cafés and plazas vanish, the swipe takes their place. Dating apps didn’t just rise from tech—they rose from zoning decisions that stripped away third places. We scroll for connection because we’ve built cities where casual encounters are rare.

The Chemistry of Place

Walkable neighborhoods make dating apps less necessary. A short stroll past cafés, trails, and music-filled plazas offers a hundred ways to bump into someone new. The urban backdrop turns strangers into acquaintances, acquaintances into friends, and sometimes into something more.

Car-dominated landscapes, on the other hand, push all social energy into private spheres—houses, malls, or apps. Meeting in person requires planning, driving, and often paying. Spontaneity doesn’t stand a chance.

Who Gets Offline Love Stories?

Here’s where planning collides with equity. Some neighborhoods brim with third places. Others, often lower-income or isolated by zoning, don’t. For them, the dating app isn’t just a choice—it’s the only option.

This isn’t to say apps are bad. They connect people across geographies, identities, and schedules. But when they become the default because the city erased public life, something is lost: serendipity, surprise, the little sparks that happen when you run into someone in real space.

When cities invest in third places, connection doesn’t have to start with a swipe. Serendipity comes back—those chance moments of laughter on a doorstep, the spark you only get when public life makes room for people to collide.

What Research Shows

Studies back up the power of public spaces. Research shows that people in more walkable areas interact more with neighbors and feel greater community connection (UC San Diego). Cafés, parks, and plazas enrich social life and reduce isolation (Finlay et al., 2019). Neighborhoods with sidewalks, amenities, and connectivity report stronger social networks (ScienceDirect, 2015). Even digital network research confirms that third places anchor community relationships (ArXiv, 2021). Together, these findings suggest something important: when public life thrives, people meet face-to-face. When it withers, apps step in.

Loneliness by Design

We often frame loneliness as a cultural or psychological problem. But it’s spatial too, woven into the physical design of our neighborhoods.

Single-family zoning isolates households, making it harder to casually meet neighbors. Cul-de-sacs cut off chance encounters, forcing people into cars rather than conversations. Strip malls replace corner cafés where connections might otherwise spark. Wide roads without sidewalks discourage walking, reducing even the simplest greetings.

Together, these choices create environments where dating apps become not just popular, but necessary. When we design cities that suppress public life, we push people to search for connection on their phones instead of their streets. For a deeper dive into how urban design fuels loneliness, check out ZOP’s post Built to Be Alone: How Urban Design Is Fueling a Loneliness Epidemic.

What Planners Can Do

Planners can’t build love into a zoning code. But they can design conditions where connection flourishes:

  • Encourage mixed-use zoning so cafés and bookstores can exist near homes.
  • Protect and expand third places like parks, libraries, and plazas.
  • Invest in walkable street networks that make strolling a natural option.
  • Support small, ground-floor spaces where people can gather casually.

It’s not about eliminating apps—it’s about restoring balance. People should have the choice between meeting online and meeting in public life.

Love can’t be zoned, but connection can be designed. Sidewalk cafés, plazas, and walkable streets create the stage for laughter and chance encounters. Planning isn’t about replacing apps—it’s about giving people the choice to meet face-to-face in public life.

Why It Matters

Planning doesn’t just shape where we live—it shapes how we love. When third places thrive, people meet face-to-face, stumble into conversation, and feel rooted in their communities. When they vanish, dating shifts to screens, and intimacy feels more like a marketplace than a neighborhood.

The real planning question isn’t just how many units per acre? It’s also: Do our cities give people the chance to meet in real life, or are we outsourcing love to an app?

Because when public spaces disappear, so does the possibility of chance encounters—and with them, the simple human magic of meeting someone new.